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JVP Material

All pages, documents and graphics on the JVP World Wide Web server (with URLs beginning http://www.jvp.co.uk) are copyright. Except where indicated otherwise, the copyright belongs to the Johnsons Veterinary Products (JVP).

JVP authorises you to do certain things with this material.

• Authorisation Statement

Disclaimer

The JVP website is intended to provide background information only. If you have a specific problem you are strongly advised to consult an appropriately-qualified professional. JVP cannot accept any responsibility or liability for any loss or damage incurred as a result of relying on information contained on this website.
Why Copyright is Important

Copyright is important because it protects the interests of

• those who create, and
• those who invest in creativity.

If there was no copyright, it would be impossible for creative people to make a living from their creativity.

No one would be willing to come up with the money to make a film, to publish a book, or to bring out a record - because there would be no way of earning a return on that investment.

Now that it is so easy to copy material, it is vital that we respect copyright so that more and more people produce the creative works which the information superhighway must carry if it is to add value to our lives.